Written by a competitor. Check Folio directly before deciding anything.
Folio positions itself for sales, growth and customer-success teams: capture screens, customise them without code, add pan-and-zoom and narration, send from a Gmail add-on, and push results into HubSpot, Salesforce, Slack and Zapier. It is a suite, and it is priced and trialled like one.
What the suite gets right
- Integrations that close the loop. A demo view landing in the CRM against the right contact is the thing a sales manager actually wants from demo software.
- The Gmail add-on. Inserting a demo into a one-to-one email from inside the inbox is a small feature that gets used every day.
- Team workflow. Collaboration, shared assets and consistent branding across a team of senders.
- Editing screens without code. Swapping a logo or a customer name into a captured screen for a personalised send.
What a suite costs a small team
Two things. The first is the trial-then-pay shape: a fourteen-day trial is a fine way to evaluate a suite and a poor way to keep a demo on your pricing page for a year. The second is that every integration you do not have is still in the price. A founder without a CRM is paying for the HubSpot sync.
Where each fits
- A sales team of five or more with a CRM. Folio, or one of the larger suites -- the integrations pay for themselves.
- A founder, a two-person startup, an agency delivering demos to clients. A recorder, an editor and an embed, on a free plan you can stay on.
- Personalised one-to-one sends at volume. Folio’s inbox workflow. Demorta can duplicate and edit a demo per prospect, but it is a manual step.
Where Demorta fits
Chrome-extension recording with screenshot or real HTML capture, an editor for blur, captions, zoom and guide points, lead capture and per-step analytics, a link and an iframe. Five demos free with no card and no expiry; unlimited from $15.99 a month. No CRM integrations and no Gmail add-on -- if those are on your list, Folio has them and this does not.
Frequently asked questions
- What is a good Folio alternative?
- For a go-to-market team that needs CRM integrations, Storylane, Navattic and Walnut are the larger suites. For a founder or small team that needs a recorder, an editor and an embed without a trial clock, Demorta, with five demos free and paid plans from $15.99/month.
- Does Folio have a free plan?
- At the time of writing Folio offers a fourteen-day free trial rather than a permanent free tier; check their site for the current arrangement. Demorta’s free plan is five demos with no card and no end date.
- Do I need CRM integration for interactive demos?
- Only if a sales team is sending demos one-to-one and needs each view against a contact record. For a demo on a website, in onboarding or in support, view and completion analytics are enough, and every tool in the category has those.
This is what Demorta does
Click through it — the same kind of demo you can record of your own product.
Try it on your own product
Record your first interactive demo free.
Five demos on the free plan, forever. No credit card, no trial countdown, no sales call. Install the Chrome extension, click through your product once, and you have a shareable link in about ten minutes.
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